The usual walk gets shorter.
Not dramatically. Just a little less enthusiasm, one ordinary day at a time.
Product concept · Personalised well-being
Telltail learns your dog’s everyday activity and rest patterns, then helps you understand when something meaningfully changes.
The moment behind Telltail
They can look like ordinary days—until you realise a new pattern has been quietly building.
Not dramatically. Just a little less enthusiasm, one ordinary day at a time.
A quiet day can be normal. A pattern deserves context.
Telltail is exploring how to make that history easier to hold in view.
Know their normal
Telltail is exploring how activity, rest and routine can be understood against an individual baseline, then translated into calm, useful context.
Activity, rest and routine understood against an individual baseline, then translated into calm, useful context.
Breed, age and environment matter. Telltail starts with the individual.
Activity means more when it is understood alongside sleep, recovery and heart rate.
See what shifted, why it may matter and the next useful step—without alarm.
Evidence before promises
Telltail starts with the lowest defensible claim: what was measured, how it changed and what appropriate next step may help.
Start with what was measured, how it changed and what appropriate next step may help.
Movement and routine
Sleep and recovery patterns
Consistency over time
The causes only you know
Confidence and limitations
A concise pattern summary
Product principleTo validate with veterinary professionals
Trends, relevant context and owner observations—prepared for a more informed conversation, never positioned as a diagnosis.
The product should show what changed, how confident the data is and what owners can responsibly do next.
Performance will depend on fit, wear time, data quality and evidence for each supported insight.
Built for everyday life
Not another stream of data to manage. A calm companion that notices, explains and helps you care with confidence.
A future wearable could quietly capture signals without daily measuring or manual spreadsheets.
The intended experience looks for sustained change and adds the context needed to understand it calmly.
Share a clearer history with the people who care for your dog—without presenting it as a diagnosis.
Owners should feel more prepared—not more anxious.
Research standardTo be validated in owner pilots
Founding research cohort
Join structured research, test early concepts and help determine which insight is genuinely useful. No purchase or payment is required.
Before you join the research
Questions about fit, privacy or research participation? We’ll be clear about what exists today and what still needs to be proven.
Read the research principles →No. Telltail helps you understand patterns and prepare for better care conversations. It is not a diagnostic or emergency-monitoring device.
Not as part of the first research stage. Early participants will begin with interviews and prototypes; any future wearable pilot will be clearly described and separately consented to.
Privacy is part of the product research, not an afterthought. We will explain what is collected, why it is needed, how it is used and what choices you have before any pilot begins.
We will ask a few questions about you and your dog, then contact suitable participants as each research activity opens. Applying does not commit you to take part.
The intended experience is quiet and lightweight. Research will test where a small owner observation adds useful context without becoming another daily chore.
We are starting with dog owners and will recruit different breeds, ages, routines and household types as each study requires. Eligibility may vary between research activities.
Only when the experience is useful to owners, appropriate alongside veterinary care, privacy-respecting and supported by evidence for every insight it presents.
Help shape what comes next
Join the founding research cohort to test the idea, challenge the assumptions and help Telltail earn the right to become a product.